Preparing WeBlock for Responsible Launch
The team is preparing a real-world asset tokenization platform focused on income-generating real estate and structured on-chain yield products. Today, the emphasis is launch readiness, defensible product communication, and operational controls rather than broad decentralization or mass-user claims.
Team and Functional Coverage
The WeBlock team spans appraisal, finance, legal, research, compliance, and blockchain product work. Titles and biographies should be read as team-role context rather than as independent legal or investment endorsements.
CEO
Lee Jisoo
Licensed appraiser and RICS Certified Member
CTO
Sung Ha Choi
Blockchain and computer science expert
CFO
Sang Hwa Lee
Digital finance expert accountant
Compliance Head
Jung Yeob Song
Top expert with over 30 years of experience in the field
Risk Manager
Ko Suk Oh
Real estate finance legal expert
Research Manager
Min Sang Kim
Real estate data analysis expert
Our Mission
Build a Real-World Asset Platform
That Can Withstand
Due Diligence
- 1.
WeBlock is a real-world asset tokenization platform focused on income-generating real estate and structured on-chain yield products.
- 2.
The current stage is pre-launch, with progress measured through asset readiness, investor conversion readiness, and launch preparedness.
- 3.
The initial portfolio is framed around six Starbucks-leased tokenization-ready commercial assets with aggregate value of approximately US$30-32 million.
- 4.
WeBlock follows a roadmap to progressive decentralization rather than describing the protocol as fully decentralized today.
- 5.
Compliance, investor eligibility, token classification, and jurisdiction-specific licensing remain ongoing areas of review.
Join Our Community
Follow product updates, research notes, and launch-readiness announcements as WeBlock continues pre-launch preparation.
